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Feb 10, 2023

1) Online vs. In-Person Sales

Before analyzing trends in sales online, it's possible to wonder if e-commerce is the best option for you. Based on research such as the Quarterly Retail E-Commerce Sales Report from the Department of Commerce, online sales have increased consistently throughout 2022. It continued to rise regardless of the fact that the restriction on pandemics on shopping in person was lifted entirely. The trend will likely continue until 2023 or even later.

What is this implying for content creators? If you're looking to launch an online store after the revenue is starting to be deposited into your bank account, e-commerce will be able to bring in more stable income over the course of time. Internet also offers entrepreneurs with many benefits. These include:

  • The advantages of overheads The benefits of overhead: Retail stores could be spending hundreds of dollars each month in rental, utility equipment, maintenance , and staffing. In addition, you could become a member of an established online platform for selling (like ) for a cost which is lower than.
  • The time and effort required to set an online shop could be expensive, lengthy and complex. These challenges make it easy to those who write content to get overwhelmed and avoid initiating. By using an efficient eCommerce platform you'll access the tools and assistance you require to begin selling your items instantly.

It's essential to make money so that you can make money through your work. What are the methods content creators are making cash? Our Content Entrepreneur Benchmark Research offers insight that will help you determine which channels are most profitable for your company.

3.) Take a look at the fashions in 2023.

Checkout patterns will be likely to keep growing through 2023. Many creators may look into online shopping platforms that offer customized and automated checkouts.

4.) Streaming Sales The rise of Live Commerce

Content creators and influencers know the value of purchasing through social media. Therefore, they can benefit of the most recent developments in sales, which is called live commerce.

Live commerce refers to the process of inducing viewers to purchase items shown on livestreams while they view. Through hyperlinks to product pages and the automatic checkout process, customers can buy items in livestreams.

Based on Statistica Livestream sales were responsible for 17 billion dollars of income in the US in 2022. According to the company, this figure is expected to rise by threefold within the next 3 years. Through livestreams and influence, you'll stay in the lead by 2023.

5) Most used payment methods

  • Credit and debit cards are more traditional payment options are getting less sought-after in favor of more modern alternatives, but debit cards and credit cards still top the list. Based on the data supplied by WorldPay Credit cards are expected to be the main source of 20.8 percent of online transactions by 2024. In addition, debit cards will comprise 12.0 percent of all internet-based transactions.
  • The mobile payment apps that are offered through Insider Intelligence suggests that the 2023 year-end markets are estimated at $1.152 trillion via payments made via mobile apps like PayPal as well as Zelle. Mobile apps that accept payments with no support could make your company not accessible to transactions that are important.
  • Mobile wallets such as Apple Pay, Google Pay, Samsung Pay, along with various other mobile wallets have experienced an enormous increase in popularity over the past few years. Secure and simple transactions will make up 51.7 percent of all electronic transactions in 2024.
  • BNPPL Buy now and later pay (BNPL) Payment options are gaining traction. One example can be Klarna that is a BNPL platform that divides the purchase into four installments that offer the benefit of zero cost of interest. Afterpay and Affirm are significant players in the market. According to Juniper Research, the e-commerce market had over 360 million BNPL customers in 2022. The number of customers is expected to surpass the number of 900 millions in 2027.

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