TikTok Shop Now Available for (How to Start)
sellers across merchants in the US and UK can now sync their online stores to TikTok Shop for seamless selling to millions of customers.
TikTok is the fastest-growing platform for discovering new brands and products. It has millions of users who are active on a monthly basis and over 60 billion impressions of the hashtag #TikTokMadeMeBuyIt.
TikTok Shop lets TikTok users buy from merchants through the app eliminating the steps required from discovering to purchasing. Since launching TikTok Shop in the US and UK hundreds of thousands of purchases have been made on the social commerce platform.
This makes it much simpler than ever before to sell and market to an active public.
Merchants can upload their Woo catalog to TikTok Shop -- eliminating the time and effort required to manually add products. After the sync is complete, sellers can add those products in the TikTok Shop, plus use their existing product imagery as well as descriptions to produce appealing native ads such as Live Shopping Ads or Videos Shopping Ads. Orders placed on a TikTok Shop are synced back to Woo.
Woo was among the first online marketplaces to announce an integration with TikTok Shop.
"Woo is dedicated to creating the sales channels and opportunities for advertising to help our merchants achieve their top priority -increasing sales" said Paul Maiorana, Woo CEO. "We're excited about being able to allow users to try native checkout on TikTok with their Woo stores on a single platform."
The phone accessory shop abbyrose was one of the early adopters of TikTok Shop catalog syncing through an earlier Woo beta.
"We enjoyed being among the first companies to allow this integration on the Woo platform, and it's been great to work alongside our TikTok Development team in order to ensure this up and running in a timely manner," said Ashley Rosilier, abbyrose chief technology officer. "TikTok Lives have proven to be extremely successful in building our followers as well as bringing us more active and loyal customers. today we're able to tag items and even allow purchases during Lives. Our TikTok followers have increased by 15,000 in the one month we've had TikTok Shop enabled. In addition, just over 10% of our sales have been made through TikTok Shop since it launched."
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