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Sep 15, 2023
How to make a premium WordPress website

the Spenser Wordpress theme (c) wordpress.org

WordPress has become the go-to platform for building websites: according to 2022 data from W3Techs, WordPress powers 43.2% of all the websites currently in operation! One of the reasons for the popularity of WordPress is that it's able to be expanded through plugins: there are approximately 60,000 free plugins on WordPress's official WordPress directory of plugins as well as a host of paid-for plugins.

As we know from, a very most popular feature for WordPress is membership. It provides the possibility for digital publishing and creators to offer exclusive content, services as well as products to customers (or members) in exchange for a cost and thus generating a new source of revenue.

What is the reason to join premium WordPress?

It was an upswing of this in the time of the pandemic, as people were forced to be at home in order to use the internet to consume content or even create it. Members sites provide a variety of benefits, both to the site owners and their members (or users). Some of the benefits associated with membership sites are:

  • Steady stream of income: Membership sites offer regular, steady revenue streams for creators since their users pay either an annual or monthly fee to gain access to exclusive content and services.
  • Community building: Membership sites can build a sense, which can lead to greater engagement and loyalty. Online members' forums offer an opportunity for a formal gathering place for like-minded people to communicate with each other without the noise of for example, free Facebook groups.
  • Possibilities to sell: Membership sites can give upselling options, since users may be interested in purchasing extra content, goods and access to events in the real world as well as other products and services.

The use of WordPress to create membership websites

WordPress is an extremely robust CMS that manages content (CMS) which provides a wide range of options and capabilities for the creation of membership websites. With its plethora of themes and plugins, WordPress lets you create a completely unique experience for your members.

Utilizing its intuitive interface, and its robust features it is easy to handle memberships, content access as well as payments. The process of setting up a membership feature within your WordPress website is not difficult with the vast variety of available plugins. The first step is to select a web hosting service and to install WordPress.

Choose Next, pick a WordPress theme that is specifically made for membership websites. Select a theme which offers a clean and professional design that is seamless in connection to membership-related plugins, and a responsive layout for optimal viewing on different gadgets.

Installing membership plugins

When you've done this then you're able to choose a membership plugin and integrate it into your site. Setting up a membership site isn't an easy job, particularly if you prefer to focus on creative output but don't have the expertise to build a technical site, or don't want to spend the time developing a membership feature.

There are a variety of WordPress membership plugins available that each comes having its own unique set of features and pricing. The most well-known options are MemberPress Paid Memberships Pro. WooCommerce Memberships, and our own plugin, WP.

It is still possible to create an online membership website without the use of an application, plugins can simplify the process and more efficient. It is generally not recommended to use several membership plugins for your website as they could conflict with one the other.

The membership plugins listed below are generally reputed to be solid and secure, so long as you keep them current. To ensure fairness, we've listed out what we believe to be the significant pros and cons for the various platforms:

1. MemberPress

Advantages MemberPress was designed to make it easy to restrict content, offering versatile access control to users. The integration with WordPress streamlines site management and content creation. MemberPress supports various payment gateways, ensuring flexibility in monetization.

MemberPress

Cons: Because MemberPress focuses on membership, full visual customization demands more technical expertise and limits the design options available to people who aren't technical. It is possible that you will require other plugins in order to improve the functionality of branding.

2. Restrict Content Pro

Benefits Restrict Content Pro's intuitive interface enables the seamless restriction of content, making it a breeze for website owners. It supports a variety of payment methods, which can help improve possibilities for monetization.

Restrict Content Pro

Con: Restrict Content Pro was created to assist with the gating of content. Therefore, more advanced membership features may require additional features, which could increase costs. It's a good fit for a variety of types of membership, customizing it could require additional expertise in technical aspects.

3. LearnDash

Pros: The LearnDash learning management system (LMS) allows for easy course development, drip feeding media and content integration. Its gamification features engage learners as well. LearnDash offers a variety of payment options that allow monetization.

LearnDash

Cons: Some users have stated that LearnDash offers a heavy and sluggish user experience, as well as a complex interface. This learning management system was designed to be a complete system but not simple to master.

4. Paying Memberships Pro

Pros: It has solid control of content as well as good flexible membership levels, which lets administrators manage access to content according to membership levels, ensuring users with a customized experience. a choice of pricing.

Paid Memberships Pro

Cons: The plugin has an unrestricted free version that is almost definitely requiring an upgrade to get an acceptable level of personalization and payment functionality. The cost for premium customer support, and payments gateway charges will amount to.

5. WooCommerce Memberships

Benefits WooCommerce Memberships was built especially to integrate seamlessly with WooCommerce the WordPress' own e-commerce system. It provides a variety of features, including content dripping access control and payments integration through PayPal, Stripe and other gateways.

WooCommerce Memberships

Cons: While WooCommerce Memberships can be used in a variety of ways, it was built originally to be used for online sales, not for memberships. So it might not cater to all membership models and could be limiting the options for your members.

6. WP-Members

Pros: WP-Members offers easily customisable registration forms, with various fields to gather certain information from users in the signup process. It provides easy management of role-based user accounts, allowing you the option of assigning distinct privileges to different membership levels.

WP-Members

Cons: The payment gateways for WP-Members can be limited so if you require integration beyond simple PayPal and you'll need to use the services of third-party vendors. Similarly, if you have complicated pricing structures or intricate subscription plans, the plugin's capabilities could be a bit limited.

7. BuddyPress

Pros: BuddyPress can be described as a forums platform that lets you create social networks and online communities inside WordPress websites. This enables users to easily connect, communicate, and collaborate via profiles, streams of activity, and groups.

BuddyPress

Con: Running a BuddyPress community may require substantial server resources, especially when the number of members grows. This can result in slow speed or more robust hosting environments and may not be suitable for smaller websites and firms.

It would be irresponsible of us not to mention ! We provide a seamless integration with WordPress to allow for the simple management of your users as well as their access to paid content with customizable pricing and branding.

Perhaps most importantly, even though we are technically a plugin, we're not able to function like most other WordPress plugins. The Membership Management Dashboard is stored on our servers. This means that it doesn't place any load to your website. We have all the vital options ( and more!) needed to run a successful member-based business.

Building the membership structure

To provide an enjoyable membership experience, it is important to clearly define your members' levels as well as the privileges that come with each level. This allows you to deliver exclusive content and benefits to different segments of your customers. Here's how you can accomplish this:

  • Designing membership tiers: Carefully plan your membership tiers based on the benefits you plan to deliver and the pricing system that will meet the goals of your company. Consider offering different kinds of memberships, such as basic, premium, or VIP. Each has its own unique benefits and features. It's useful to call each of these levels something distinctive and memorable, such as Bronze, Silver and Gold.
  • Sales funnel: It is necessary to design a page for pricing where users can purchase different levels of membership. The webpage should contain information regarding the various membership levels, their features, as well as their prices.
  • Sign-up and login forms: It is necessary to include sign-up and login forms on your website so users are able to create accounts as well as log in to access their membership content.
  • Content restrictions: Choose your membership plugin to restrict your access to content that is premium. Only members with the appropriate degree of membership can access and consume exclusive materials.

Engaging and useful material

Content is the core and the soul of a profitable membership site. To outrank your competitors concentrate on delivering appealing and high-quality material that is truly valuable to your members.

Here are a few strategies that can accomplish this:

  • Understanding your audience: Take the time to know your audience's needs, pain points and goals. Do market research and engage your customers by completing questionnaires, or through feedback forms and analyze their behavior for valuable insight. This can help you customize your messages to meet their individual interests.
  • The site will offer exclusive resources. Offer exclusive resources like ebooks, video tutorials, templates, case studies or even industry reports that are not readily accessible elsewhere. This will entice potential members to join your site and keep existing members engaged.
  • Regular and consistent update: Regularly update your membership site with fresh and valuable information. This not only keeps your users engaged but increases your website's visibility and rankings for search engines. Think about implementing a calendar for content for planning and organizing the content you publish.

Enhancing user experience

The smooth and easy experience for users is vital to the overall success of your membership site. Through optimizing user experiences and enhancing the user experience, you will improve member satisfaction and retention. Here are some tips to enhance the user experience on your site:

  • Navigation that is intuitive: Ensure that your website has an easy and easy-to-follow navigation system, making it easy for members to find what they're looking for. Make use of descriptive menu labels to arrange your content into orderly groups.
  • Responsive Design: Optimize your membership site to work on a variety of devices which include tablets, desktops and smartphones. The responsive design will ensure that your site appears and operates flawlessly regardless of what device is used by your members.
  • Streamlined checkout process: Simplify the membership enrollment and the payment process to ease the process and improve the number of conversions. Provide multiple payment options like the credit card Apple Pay, Google Pay, or Stripe as well as clear instructions at each step of the checkout process.

Conclusion: How to create the most effective WordPress member-only site

Making a top-quality Wordpress site has never been easier, because of the wide range of options for customization and the many plugin options available. The addition of a membership feature to your site could help in creating a profitable and rewarding online company.

The possibility of receiving an ongoing stream of revenue as a result of your content, an opportunity to build a wonderful community of loyal and like-minded users, as well as the opportunity to build a stronger connection through upselling additional information and access to live activities.

Whether you're looking to offer exclusive material, sell online elearning courses, publish your own podcast, or even create your own social media network, building a high-quality WordPress website can help you meet your membership objectives. Best of luck!