Running Competitions to Promote Your Member Site

     Reader Disclosure

If you're seeking ways to advertise your membership site's website as well as increase your audience, then organizing an event might be the solution. There are a variety of ways to grow your followers, but contests and giveaways could be very effective.

Contents toggle

•       The benefits of using competitions and Contests
•       Get a Larger Viewing
•       Boost Social Media Following
•       Improve the amount of traffic to websites
•       Expand your Email Database
•       Facilitate Discussion
•       Promote Your Membership Product
•       The Most Important Things to Think About Prior to Organizing a Competition
•       How to run a Competition for Your Website
•       Contests & Giveaways by Fatcat Apps
•       Comment Contest
•       No Frills Prize Draw Competitions
•       Final Thoughts

In this article, we'll cover the benefits of running a competition in order to boost traffic to your website and offer suggestions on how you can get to the point of starting.

Advantages of having competitions and contests

Prior to getting into the instruments that will assist you in running a contest on your membership website, here are a few advantages of running a contest.

Affect a broader audience

If entry to your competition requires the participant to share your website through social media and any other platform, reaching out to a larger audience could be the most important incentive to host a contest.

Certain software for managing contests allow you to take entries for contests through social media through tweets and sharing of your posts, offering participants the opportunity to win.

Each social media post can put your site and the membership service in front of prospective new customers or members, therefore it's beneficial to include a social media component for your contests.

Boost Social Media Following

Growing your followers on social media can be a beneficial objective in it's own. If you're using social media to inform people know about a contest, then having them join your account to participate is a sure method to grow your following.

In order to increase traffic on websites

An effective contest will increase traffic on your website. You can, for instance, invite people to participate in your contest and be an advertisement for those who participate. Another option is to create the contest with the possibility of a prize that could be an enjoyable event in and of itself. The idea of a contest that is generous gives you a good opportunity to connect with influential bloggers, influencers and other major players within your industry and offer them something interesting to promote to their audience that they might be interested in.

The new publicity could boost web traffic and give the possibility of converting those new customers into members or subscribers.

Grow Your List of Emails

When those new visitors are in your plans to join the contest, you're in a position to get your email software into action and begin sharing great content with the new customers. After your new leads have warmed up and you are ready to offer your membership service to the new members.

Invite Discussion

A different method of running an event is to choose one winner out of everyone who has left a message on your blog. Since comments could spark discussions about your site and its products for membership It is worthwhile to entice your readers to share their thoughts.

Promote the Member Product You Sell

Not the least is organizing a competition helps you market your membership program. Through creating a contest that is newsworthy that other people from your business will wish to pass on to their followers, or by having the competition have an competition entry that has promotions on social media in order to help spread knowledge about the benefits of a membership plan.

One of the most crucial things to think about before Running a Competition

Before you begin to launch your very first contest There are some aspects to take into consideration. In the beginning, you should think carefully about the prizes you'll offer.

Are you planning to give one big prize, or provide runners-up prizes too? A reduced or free access to your membership plan is an an obvious choice. If you'd like to promote the contest to current members, it's time consider thinking outside the box.

Make sure that your prize is appealing to your intended public, and is something they'll be happy to share with their friends on social media and also put their name. Be sure your budget for prize money corresponds to the realistic expectations you have for the contest and its outcomes.

The hope is that competition from your competitors will draw more visitors to your site. If so, you'll need to be sure that you've established processes to handle that extra traffic, but also to take advantage of it.

The last thing to do is you should install website analytics to monitor the results of the contest. An absolutely free tool like Google Analytics can allow you to see if your site is seeing a rise in traffic as well as which countries the visitors are coming from, and the activities that you've observed them performing on your website.

How to Run a Competition for your Website

If you're employing WordPress to host your membership site, and employing WordPress for your membership website is easier than normal to host the competition. There's a variety of premium and free plugins that are specifically created for this function. the only thing you need to decide on is choosing the right tool that will meet the goals you have set. Below is a short overview of some popular WordPress Contest and competition plugins.

Giveaways and Contests from Fatcat Apps

The cost-free Prizes and Contests plugin can be used to create and run a contest that needs your participants to supply their email addresses to be entered. Once the competition end date has arrived and the plugin has completed its task, it will choose a winner by random. Thanks to IP monitoring as well as the use of cookies, the plugin will be able to deter fraudulent contests.

If you're looking for an easy, simple method to try out contests for your WordPress website, this plugin will be the best option.

Comment Contest

The free Comment Contest plugin can aid in the development of discussions regarding your blog's posts. When enabled, the plugin allows you to choose the type of comments that are part of the contest before deciding the winner. As leaving a comment is sufficient to be eligible for participation in the contest, there will be an increase in participation from the people who visit your site.

It's the No Frills Prize Draw Competitions

This free program lets you begin running competitions on your WordPress website at no cost, but you have the option of upgrading to the paid version as well as opening up additional possibilities.

In the settings you are able to choose the requirements your contestants must do to enter the contest, such as typing in a message, answering questions in multiple choices and hitting the enter button. The winner is selected by the plugin. It is up to the winner to reach out to the winner to accept the prize.

If you really want to get into the bottom of the pool with contests, then the high-end KingSumo Giveaways plugin isn't cheap but it's packed with functions.

Final thoughts

If all goes according to plan though, your contest could bring increased internet traffic as well as more exposure via social media and more participants in your contest.

     Do you have any questions regarding running a contest on your website for membership? Let us know in the section of comments below.

Article was posted on here