Making Audio Samples Sell With Demuvi Selling Audio Samples With Demuvi
The digital audio market has grown exponentially over the last few time. As consumers, we enjoy having instant access to millions of tracks, but what has this change meant for the people behind the music? Veteran producer and seller Demuvi talks to us about the latest tools and possibilities technology is offering creators today, and shares where he finds inspiration for his work.
You've worked in sound production as co-producer, producer, as well as a sound engineer for over 30 years. What was your first step in the world of music begin?
I started making music as a teenager on a Commodore 64 and an Amiga computer. Because of the limited resources available, I constantly had to come up with new ways to make music sound good. Back then it was challenging however I did learn a lot about sound design and synthesis from it.
This made it simple to have my items on the market. The process of setting up my shop was easy, and if I encountered any difficulties, I always got direct help from customer support.
The majority of my work in music involves making presets for virtual synthesizers that help professional as well as novices to create their music with ease. I am also a specialist in recreating sound, which you can hear for yourself with my "Popular Soundtracks" expansions. These are custom-created versions of the sounds of the 80s and 90s. There are also sounds from the 70s and 2000s being developed.
Where do you take your ideas?
My main focus is on the music of the 1980s and the 90s. I was intrigued by how I could recreate the sound of those times using a computer-generated synthesizer and then create presets which could be played by the keyboard. So you could say that my main inspiration comes from the past.
What has technology done to the creative process of your work?
Software synthesizers have improved to the point that traditional synthesizers are almost no longer needed I believe. If anyone still makes use of the hardware synthesizers of today, does so because of nostalgia and joy however, in the realm of sound technology I see far greater potential for software synthesizers in the near future. Of course, this lets you be imaginative on computers and reduces the time required to create.
What trends in the sound design market have you noticed? Has the customer profile or demand for related products changed significantly?
The market for sound design is huge, and so is the amount of people who play. I think I've found a few fans with my reissues, and I'm pleased that there are others who share my passion for older sound effects.
It's hard to say what has changed over the last couple of years, except for the technical aspect. The computers are becoming stronger, and software can create greater possibilities. That's the future and it's exactly what I predicted 25 years ago, when computers weren't able to make sounds as they do today. I was right about technology.
Which tools have you found that are most helpful in making digital music and sounds?
I use Ableton Live Suite 11, Serum, Sylenth1, VPS Avenger, Parawave Rapid and the complete Native Instruments Komplete 13 Collector's Edition. I also create many sounds by hand, mostly with Serum and the VPS Avenger plugins.
How have you helped to market or sell your product and/or your
made it easy for me to bring my products out on the market. Setting up a shop was easy, and if I encountered any difficulties, I always got direct assistance from customer Support.