It's so hard to say"Goodbye...
Heads up, this article contains a crucial announcement so make sure you read it all the way all the way!
When we launched in October 2010, we knew we were on to something... however at the time, we were not sure that we'd launch a completely different industry.
In the span of seven years, and more than 500 million dollars sold through our incredible #Heroes, we've witnessed lives and businesses transformed through the concept of selling your information And the most exciting part: it's just getting started.
That's the reason I decided to write you a letter on where we've been and more importantly, where we're going.
When we launched, was a new look and new features and nearly immediately became the platform to use to sell and advertise content online.
People from all walks of life were able to market their online content (everything from the raising of alpacas, to the correct tennis technique to fitness and beyond). They could be focused on their work rather than battling with the technology.
The expansion was phenomenal... expansion in the platform, its capabilities, and more than anything it was in the people we work with and the businesses they run.
We are truly blessed to enjoy a seat to entrepreneurs braving this new market, through our brand new platform, and analyze the things that were working, and what the need for improvements was.
We looked at the power users using their computers to execute multi-million dollar launches, and novices beginning to make their first dollars on the internet.
Which features of did they use or not use?
How did they promote their product?
Did they tend to market more than one item over time or instead focus on one flagship item?
What prevented them from greater success?
Did we have something we could do to make it even easier?
The entire process was examined to answer the golden question: How could we help each and every client become more successful?
While the time we were considering these kinds of questions and observing the results change, the world was shifting around us:
- The use of mobile devices and phones soared.
Digital products as well as online courses have become more mainstream.
The visual design trend was shifting to a more clean and simpler style.
Pay processing businesses that embraced technology began to thrive.
We had also built international design, development and support team in order to realize our dream.
We had a choice...
As we surveyed our users and the world that surrounds us, we realized we could either make drastic adjustments to stay up to date with current industry trends and developments and trends, or take all the information we gleaned from the analysis of our successful customers, go back to the drawing boards and create something that is far better than the original.
Weighing our options carefully while knowing that the process of creating something entirely from scratch could be expensive and dangerous move, we chose to begin with a blank canvas.
We were certain that the only way to make sure that it would be the norm for web-based content delivery was to draw upon all the lessons we've learned over the years and build something which could assist even more users.
And... we had an even greater vision.
Our customers continued to share their experiences with us, and the main problem they had while getting started was confusion around the right tools to buy and the best way to connect them up. The result was overwhelming purchasing, comparing feature sets, and combing the entire internet for the best tools to get. This was then followed by the painful process of integration to make them talk to one another. In the case of someone who just wanted to exchange and market their expertise, this hurdle stopped them from doing so before they began.
The way it was to sell online content it was necessary to have to have a "sandwich," but could just provide the bread. To get all the other components of the sandwich, you needed to find a different source... as well as figure the best way to put them all together.
We asked ourselves, what could it look like if applied the same simplicity we had for content delivery to the whole "sandwich"?
New is born
Then, New was born in November in 2015.
We took everything we discovered and developed a platform which was built to adapt to the needs of our customers, and make it easier for everyone to be successful by selling their work.
There are some major distinctions between (which is now referred to as " Classic") to the New :
Ability to offer several products that are sold under the same label. This means that customer could purchase more products from you and access these using the same username and password.
Built-in payments There is no hassle integration with a third-party payment service
1-click upsells: Maximize the profits you earn by offering a different item upon the purchase
1-Click future sales If someone purchases one of your products you sell, they are able to purchase additional products later on with only a single click
- Built-in email marketing: Create email sequences and broadcasts straight from
Landing page/Site / Product templates: Pick from the vast collection of stunning templates you can use as starting points for your landing pages, web pages as well as products.
Full customization: Let your product, website pages, and other web-based assets look stunning as you'd like to see them
Pipelines: We developed the first method for selling your content. Pipelines lets you stitch your marketing and sales emails, and offers in order to let prospects easily convert into customers.
- Pipeline "blueprints" with just one click the landing pages, offers as well as email sequences are designed and wired to suit your needs. They follow the tested best practices for marketing as well as strategies.
- Built for mobile The webpages and products will look amazing for customers using smartphones.
- Fast and stable: New is rock solid and was built from scratch to ensure the speed of life.
- Integrated guides and achievements As a result of achieving more #Heros is our #1 goal, we've integrated coaching as well as "how-to" instruction right inside the platform. So no longer do you have to think about what you need to do next in order to achieve success...
Other advantages are numerous. New offers on ... it's an absolute superior platform.
Alongside the platforms changes Our company's face has been undergoing a change of sorts too. Our team has grown and strengthened than ever. We're up to 42 amazing team members whose sole purpose is to create #Heroes.
What is a #Hero, you might ask?
We consider it to be anyone who's made at least an amount of $1,000 or more by from selling their online content It is our mission to help every single customer be an #Hero. Actually, it's the number one priority of our team that our customers are our heros.
The results are effective... We have seen that our clients have made almost a half million dollars by selling their material. It's true, 500 million dollars communicating their ideas and information to the world.
Since we are committed to the success of your business Because we care about your success. We're ready to end the era of Classic.
In the process of writing is a struggle to type the words. It's almost like I wanted to cue to Boyz 2 Men in the background "It's very difficult to leave." Classic was truly the first step in an industry... it was a trend, and it opened the doorway to New and its capabilities.
It's sort of similar to your first car. You'll love it forever and it'll always be an excitement level as well as an experience that will perpetually provide a smile on your face... but that first car isn't forever.
When we think about our core values as a company, in which our customers' needs and their success as our primary prioritization, we were forced to take the hard decision to retire Classic.
The New version is the complete embodiment of our best in every segment. Best technology and advanced developments capabilities, the most effective services for support and customer service The most effective platform for continued development, the most secure security, the best customization options, and the absolute best for our customers.
For a fuller understanding of our Core Values, download them here.
What does this mean to you?
We're there for you believe us when we say that it will be worth it. Our promise is that we will try our best to make this as painless as possible, with results that are better than what you have currently.
1.) If you do not already have a new account, sign up for one today. We'll change your Classic account into a completely free one when you transition. Just reach out to [email protected] [email protected] and we'll take care of you.
2.) We'll assist you in importing your data. A lot of you have a ton of content stored in your Classic accounts and you've been dreading moving it all to a new system by hand, and we're here to make the process easy for you. We'll transfer all your data into your New account for you! (See our help article for how to start this. )
3) If you have any questions, or need assistance in planning your move, we're at the waiting. Send us an email at [email protected] and we'll be sure that we can assist you with your queries.
When will this happen?
Classic will close two months from now beginning on the 1st of October, 2017.
That means that by the end of that day, your customers should already have access to the content you have created on your brand new and stunning New product, as your Classic projects will not be accessible to them.
We recommend that you begin the process of transferring your content to New as soon as possible. We'll send out reminders over the next few months to the account owners who have current Classic projects.
The bright future of the future is extremely bright
It's true that change isn't straightforward, so this move wasn't taken lightly. We'd like to ensure that the transition you're taking will provide more of what you want in a technology platform for your online business. And we're confident when you see the possibilities of the new , this will be tremendously exhilarating! The old programs will be able to function with the brand new user interface, mobile responsive and design forward... this is going to be amazing!
We value you more than you can imagine And thanks to the support of our Classic family, we have been able to create an industry-changing and building platform. It continues to be an honor and pleasure to support your companies.
Sincerely,
The Team