How to Make an Digital Course in 2023 (9 Steps) |

Apr 28, 2023

It's not a secret that the industry of digital courses is taking off. Digital courses are no longer something new. Heck your grandma is probably taking the courses.

The industry of digital learning is projected to hit one hundred dollars Trillion by 2030. And with a ton of possibilities for learning through digital technology available-and a web over with existing courses, you may be thinking... do I have room for me?


To those who want to design a digital course, the moment is still right. This is. There are plenty of individuals taking it. However, there are more students than ever willing to take digital courses.


If you're considering what you can do to create a digital course in this post, we'll walk you through the process. We'll cover the bases of how to go about it, how to pick an appropriate topic, design, and deliver an amazing course that brings value for your students as well as revenue!


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        This article...    


    What is a Digital course?

    How can you make digital courses

      1. Find the Perfect Students

      2. Choose your Big Purpose

      3. Pick your delivery method

      4. Choose a digital course platform

      5. Make a plan for the materials

      6. Presell

      7. Record/Go Live

      8. Market it

      9. Adapt and grow

    Are you ready to get started?


What is a Digital course?


A digital course is when you instruct an activity .... Um, Digitally? Okay, seriously though digital courses are an organized learning experience offered on a digital platform. The majority of digital courses can guide students through the learning process using audio, video, or a combination of these.


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Digital courses can be synchronous, meaning that everyone is learning live together. Or, they can be asynchronous, where students can learn on their own terms. (We provide a complete guide on what the difference is here. )


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How can you make digital courses


1. Find your ideal students


The initial step in developing a course online is to determine the audience it is intended for. This is what we refer to as the Ideal Student. If you've got something to teach, you need someone who is eager to learn that thing.


Enter: Your Ideal Student.


Your ideal student an intersection of someone that wants to be able to master something using your expertise to teach.


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We must be crystal clear about the fact that courses designed for particular, specific, ideal students are much more effective. Each time.


So your primary goal before you start to create your digital course, is to have a clear understanding on who it's for.


We would love to help you discover the Ideal student by speaking to several persons! Begin by sitting down with 10 to fifteen people you believe are interested in your class, and then ask you questions, such as


 

  • What do you want to master that you require assistance?        
  • What's the big issues you face in learning?        
  • Which are the best ways you like to learn?        
  • What amount of money could be allocated to a course to learn that thing?        


Be sure to be clear about what you have to offer. Here are some questions you can ask yourself as you are finding your Ideal student.


 

  • Are I the only person who is qualified to help? (Hint: It's usually the person you once were. )      
  • What aspects of my life give me something unique to share?        
  • What topics could I think of for a quarter of an hour with no notes? (Not necessarily that you have notepads, it's just a good idea to think about)      


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2. Choose your Big Purpose


Once you've identified your Ideal Student is in place You can then make what is known as an Big Goal .


A Big Purpose is a transformative process that students are going to experience as they study your course. It is possible to create an Big Purpose such as:


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3. Pick your delivery method


Sometime when you're planning to create a course that is digital You'll have to take into consideration how you want to teach the course.


There are lots of possible ways to accomplish this. As digital courses have been around since at least 10 years, a lot of people imagine a prerecorded (asynchronous) course where students learn lesson through lesson, and then watch videos.


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The  are able to use this if that's what you're into.


There are a lot of choices! Our students are enjoying cohort classes at the moment, which is essentially a live streamed course that is broadcast with the live audience. Students love them too! This gives them the advantage of having a conversation and posing questions at the same time.


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When you're thinking about how you'd like to deliver, think about your strengths and flaws as a speaker.


 

  • Do you thrive off a live-streamed presentation with a bit of room for errors?        
  • Do you want to become a swarm of nerves that could profit of a script, and the chance to "rerecord" in the event that you screw up?        
  • Do you have the skills to be a great speaker or better at writing?        
  • Are you a singer with a fantastic voice, but you don't want to show your image to be captured on film?        


It's true that when making a digital course you have the possibility of offering the course according to the method that is most effectively for you. This is pretty awesome.


Also, think about other aspects beyond the curriculum that can help students engage and be successful. For example, we have a passion for communities at Mighty And a community mixed with a course is an extremely powerful concept.


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Here are some other items you could mix into your classes:


 

  • Live events        
  • Virtual Events        
  • Community        
  • Live stream        
  • Member chat        
  • Coach group        
  • Coaching 1:1        


Be creative when you think about how to structure it. Use every tool available to provide the best possible experience for your students that you could.


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4. Choose a digital course platform


It will require an appropriate location to host this thing. Many digital instructors get caught up in overthinking their courses' system.


It's understandable really. There are a lot of alternatives. Most people choose the option they choose to use.


The post won't go in the details of choosing the right course for this platform, however we'll do the same in this blog post .


However, based on what we have discussed previously, try to choose the platform for your course that allows an abundance of options. You should be able to offer a live-streamed course in the event that you wish. You must be able integrate the live class to an LMS and then resell it. You ought to be able effortlessly add items like communities, live events or even coaching, if you wish to.


We built our courses within the community platform we offer at Mighty. Spaces that are flexible give you everything you need or desire to create a course that packs an impressive punch: live streaming, integrated live events, an LMS, member profiles, a discussion forum, all member chat and messaging, and a ton of content options.


5. Plan the material


At some point it will be time to begin plotting out the material for your online course.


If you've identified your primary goal in the above paragraph, it's a great idea to link it directly into the learning goals you want your students to achieve.


As you plan the material to be taught in your online course Make sure to look backward. What goals do you wish your students to achieve? And if so, what will you have to teach them to do that thing?


    Resist the temptation to plug into everything you know about a subject. Concentrate on what's will lead the ideal student the change they're looking for and need.


You can create an outline of the content to be covered. If you'd like, use an LMS to plan out what each lesson will consist of. Even if you are teaching a live course, this is a valuable practice. Then, you'll be able to draw out the purpose for each class and also the material.


6. Presell


It's not necessary to go through this. But if you're going about making digital courses, preparing for sales can be a pretty fantastic idea. This basically means getting people to pay before the class is taught.


Preselling can be extremely beneficial when you are teaching cohort classes since it is taught once the students have opted to attend. However, there is a way to set up asynchronous classes as well.


There are lots of benefits to using this.


 

  • Get your revenue up front so you are profitable before you even start. (You can also reinvest some of it back into the course if appropriate ).    
  • It's easy to get a feeling of whether or not people would like this course or not.        
  • If you can't sell it, then don't build it! Instead of spending all your time building something and believing that it will be bought by people, you will know right away if it's likely to be successful. There are a variety of tweaks you can do to ensure it's profitable.      


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7. Record/Go Live


Next you are going to create the lesson. If you're pre-recording the course, that means installing your equipment and getting ready to present.


If you're doing a live course, it's much more intensive in the beginning. It's important to share every detail of the course. Get ready to go live, make sure the recordings are properly arranged, and all that jazz.


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8. Market it


If you've never made a sale on your online course as of yet, now comes the part where you need to market the course.


There's a myriad of options to advertise the online courses, and we've got an entire guide you will find in this article .


But in the meantime, here's a short checklist for some of the methods you can promote your online course


 

  • Email your list        
  • Social media posts        
  • Invite people directly (especially the Ideal Students you interviewed)        
  • Host a webinar        
  • Design a landing site and then send visitors to it (eg. by using paid advertisements)      
  • Add the course to your site and to funnel for traffic to your engine.        
  • Invite your existing members of your neighborhood! (One of the advantages of having a community that pays off)      
  • Host promotional events together with other creators within your area        
  • You can be a guest blogger on podcasts or write guest blogs        
  • Pitch of major publication        


9. Adapt and grow


Being a successful online course author typically takes time. It's not a one-and-done thing.


Also to the plethora of websites that claim to provide you with "endless earnings" through putting a course online and leaving it behind It's likely to not be so simple.


However, you must stick with it. As you discover the best way to grow your followers, and continue to tweak the course, there's a better chance of finding an effective course design which is beneficial to you as well as your students.


Ready to start?


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If you're eager to start building your digital course then why not try Mighty a try? We built a powerful platform for courses that allows you to mix in community, content, and commerce. You can teach a class live or record it pre-recorded. Your choice. As we mentioned above, you can include things such as forum, community or live streaming occasions, and much more.


Everything is executed in a gorgeous platform that can be used to promote your brand. Every Mighty Network comes with an app for every device. And you can sell across 135 currencies, or even use token-gating