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How to Make an Audio Podcast YouTube Podcasting 101

Jul 28, 2022

It's becoming increasingly difficult to come across any company that hasn't attempted podcasting in some form. Podcasts are a great method for connecting with your clients and bring traffic to your website, however they typically, they don't succeed due to lack of budget or time.

All the information you'll need to begin a podcast is laid out in front of you but, creating your own show becomes more manageable.

Based on Edison Research, the number of people who listen to podcasts increased by 37.5 percentage between the years 2017 to 2020 -- and is expected to continue growing during the next 10 years. The number of people who listen to podcasts isn't the only growth. The number of podcasts available being offered has increased dramatically over the last several years, reaching greater than 43 million total episodes accessible across all platforms at the time of the beginning of January in 2021. For those thinking of starting their first podcast, your very first thing to do is figure out how they can stand out from the rest of the pack.

A simple way to accomplish this is by employing the video format to complement your podcast that is audio only. In the event that there are less than 17% of podcasters choosing to create videos along with their audio recordings making an engaging, appealing and visually appealing video podcast can be the fastest way to gain the interest of your audience.

Let's get started.

What exactly is an Video Podcast?

There are numerous variations, however a video podcast is just one of the traditional types, where the format of media is audio, not video. Videos are recorded live or recorded, and they can be as easy as an "fly up in the sky" video from the recording procedure or use additional visual elements, such as animated storyboards.

Podcasts that include audio or video content. Advantages and disadvantages

In comparing video vs audio podcasts, you must consider a range of variables that include your podcast's purpose and preferred platform. Both video and audio podcasts offer distinct benefits and drawbacks.

One of the biggest benefit of audio podcasts is the ease of use it provides listeners. Listeners are able to download audio podcasts anytime, any place and listen to them while they go about their other activities including tackling their daily commute, or going to the gym. Videos require viewers to be completely engaged in content, which reduces their popularity when compared to audio. However, there are times when the barrier to entry can be overcome since viewers naturally are more engaged, because they have to focus in order in order to absorb all the information. In other words, the audio format ensures all eyes are on you!

Making video is a bit intimidating for people who are new to the process however, once you've got the right equipment for videos and video editing software at your side, it is not difficult at all.

Video podcast software

Video podcast equipment

It's possible to create a complete video-based podcast on your laptop. There are additional pieces of video-based podcasting equipment that could take your video content to a new standard. The video-related gear checklist to help assist you in your planning.

Video podcast equipment checklist:

  • High def camera / Multiple camerasA many podcasts utilize a 'multi-cam' approach to their video podcasts typically recording multiple viewpoints of an interview occurring inside the studio. Although it's not by any necessity necessary to have multi-cameras, it could give a more interesting and stimulating visual appeal for the viewers.
  • An external microphoneThe time of writing, the most crucial element of any podcast is its sound. For the best quality audio, most high-quality audio in high-quality clarity, using additional microphones is recommended. External microphones are fairly easy to operate and can enhance the experience for your audience.

Different types of podcasts with video (and some killer examples)

Interview with  the 'In-Studio'

A video-based podcast which is an "in-studio" interview that is held in a single room, with up to two persons. The place where the interview is conducted could be a studio used that is used for professional production, or more commonly, a 'DIY home studio.

Below, we'll see the way they utilized an in-studio video podcast to engage the audience as they created their own videos.

Talking heads

The most popular types of video podcast , especially due to the increasing reliance on technology, is remote interviews. Remote interviews feature host of podcasts (or hosts) talking to guests through video conferencing software. This kind of interview can be beneficial when hosts of podcasts as well as guests reside across different areas, since it permits a conversation be conducted from the convenience of the home of each guest. Since the world is becoming further and farther from us, these types of podcasts are becoming more commonplace. Interview podcasts with remotes, usually permitting hosts to talk with those they would otherwise had no chance to communicate with they are a joy to observe grow in the last couple of years.

Static image

Videos with only one static image are ones with the least involvement of all choices. These podcasts are generally an uninteresting recording of a podcast that is played on a sole image, or the sole animation, which usually features the branding for the organization or podcast in question. While static image videos can help to reach out to new viewers (on Youtube, , and other sites for video) but they do not draw attention or engagement in the same way as alternative options discussed here. They are, however, an ideal entry point to the world of storytelling via visuals.

Footage + audio

The type of podcast that is video includes spoken dialogue shown over footage of video, either live or animated. The majority of these podcasts include images of the subject being debated between the participants using stock footage or animated videos.

In the next section, we'll see this StoryCorps podcast makes use of animated video to illustrate a podcast host conducting an interview of his father.

Internal video podcast

Example of an internal video podcast from

Internal video podcasts could be similar to talk programs for the corporate market. Think about accounts management teams, customers service teams, etc. The show Technical Proof HTML1is the show that is hosted weekly by sales engineers who talk about new product launches, technical implementations, and the resources for helping teams who deal with clients.

Internal video podcasts are an efficient way to connect to colleagues via a safe and secure channel. If you're searching for new ways to convey the knowledge of your team, to engage remote members, or create the community of the company, and to help build the culture, the internal podcast could be an ideal alternative for employees.

What is the best way to make a video podcast: A step-by-step instruction

The steps needed to start an audio-based podcast are simple after you've got your equipment for video podcasts, which includes software and equipment in place. We'll show you how you can get your brand new video-based podcast in place and up and up and running.

1. Decide the type of podcast you'd like to produce.

The format you select for your video in boils down to the goals you're trying to achieve in addition to the people you want to reach to. But it's a relief to know regardless of the choice you make It's fairly simple change to a brand new podcast format at any given time.

2. Make or film the clip which you'd like to include.

3. Edit the video, and then design a distinctive thumbnail.

4. We would love to see your video submissions.

Uploading your audio to a hosting platform is the last step in streaming your podcast live on the internet. But it's just the beginning of the process in terms of marketing and sharing your video material.

5. Make sure to share and promote your videos.

Video creators who are successful know that the path to digital success does not finish at upload. To maximize the reach of your video podcast The creators of their content need to leverage social media amplification on various platforms. This allows users to effortlessly post their content on various social media sites as well as include an easy-to-create template for video to announce a new podcast! It is available on this page:

Do you wish to be better at your game? Take your video podcast live

Lights, camera, podcast!

Are you thinking of creating their own podcast. Why do you put off the concept? With the knowledge, the tools and an area that you're passionate about, creating an amazing video podcast is definitely possible.

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