How to Begin a Handyman Company using WordPress

Oct 20, 2022

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If you're making flyers all over your local area to promote your handyman service You're likely not getting too many takers.

You may have begun to recognize that, without a website you may not be able to grow your business and improve your profit margins substantially.

Perhaps you're also thinking starting a website is cost-intensive and takes a lot of time, right?

There's hope. With WordPress you'll be able to put your handyman business online in no time, for very minimal cost.

If you've got the right equipment.

In this blog we'll discuss exactly whatthose tools are. Also, we'll talk about whyyou need to consider starting an online company of your own We'll also show howto start a handyman enterprise using WordPress online.

So let's get busy!

Tools You'll Need

When working using your hands, an appropriate planer or plier can help you make a difference. The same is true for the tools you use to build your online business. The best tools are the most effective.

It's a great thing that the most costly doesn't necessarily mean the most effective for web design tools.

The following 3 tools are not only the most reliable and extensively utilized and widely used, but they're as well among the least expensive accessible tools available.

  1. WordPressis the leading content management system (CMS)
  2. The most well-known and complete WordPress Membership site as well as an monetization plugin
  3. Simply Scheduling Appointments The best appointment booking software for small-sized businesses

All you have to do is promote and sell your service on the internet. This article will explain how you do that in a few. But first let's talk about what you could need to.

The Reasons to Start your own Handyman Business Website built on WordPress

If you're still reading this post, you're probably fall into 1 of two categories:

  1. You're already managinga handyman company
  2. Are you looking into beginninga handyman business

Whatever the case, internet is the only route to go if you want to be successful in today's economic system.

Here's why...

It's likely that you've heard of Local SEO. This is the process of making your site more optimized for local searches which is an huge deal especially for small-sized businesses.

In all of the people who do local searches online, 88% reach out to companies that is related to the search within a day. In fact, nearly 64%of those who use Google are seeking information about local businesses - things like local services or products.

In a nutshell, people go online to find all kinds of informationthese times even handyman service. So if you don't have an online presence, then you're not being seen as a potential customer.

It's easily scaleable (because you avoid third-party fees)

A lot of handyman-owned businesses choose a hosted solution for their online presence. There are websites like Thumbtackor HomeAdvisor, which allow you to list your services on the internet to benefit from local SEO.

The only problem in this strategy is third-party fees. Most of these websites will cost you a percentage of your revenue per job they earn from their service.

The arrangement may be good in the beginning. But, remember, that percent stays exactly the same (or could even increase). As your company increases, the share of your revenue is increasing with it.

This means that an online company built by using WordPress + is capable of scaling. If your business expands and expands, the gap between revenues and expenses will grow which is in your favour.

Not only do you save cost, but hosting your own website gives you also a forum to showcase your skillsand good reviews that can help make your business appear more credible. more cred:

Other monetization opportunities

Last one, a service business website built with WordPress + offers all kinds of additional ways to generate revenue streams that are passive. Here are a few great examples that we've encountered.

Paywall premium content

If you're a handyman, then you're likely to have plenty of valuable expertise in a whole lot of areas, ranging from remodelingto painting your home and making concrete.

There's really no limit in the items you could make money from this method.

Do you do affiliate marketing?

With affiliate marketing, you can sign up as an affiliate of businesses that offer goods that can be relevant to your customers (for a handyman business, this would be things like tools and building material).

These companies will provide you with affiliate links that you can place throughout your blog either through anchor text in your posts or via display ads across your blog.

DEFINITION >> Anchor Text The text that a link is attached; When clicked, it redirects users to a certain webpage.

Then you receive an commissionwhenever somebody makes a purchase by clicking on your link.

Affiliate marketing is an extremely lucrative nowadays because it's a straightforward and reliable method of monetizing any kind of website.

Because it's big business, there are all kinds of toolsavailable, including our companion product ThirstyAffiliates which makes it simpler to control your links.

Maintain subscriptions

Plans and subscriptions for maintenance are a favorite among creators running service businesses.

That's because the subscription/membership business model allows you to create recurring revenue streams that keep on giving, even when the going gets tough.

Consider, for instance, what services your clients require on a regularly. Examples include snow removal, lawn care as well as the seasonal cleaning with pressure.

Consider creative approaches you can provide these services on a subscription basis. For instance, pressure washing. You might have three levels of plan depending on the amount of time spent:

  1.   Plan A : 4 pressure washing sessions each year  
  2. Plan B Three sessions of pressure-washing sessions each year
  3. Plan C - 2 pressure washing times per year

has the integrated pricing table and is connected to the memberships you have. You can modify your plans' levels almost any way imaginable.

To find out more about how to create the levels of membership and plans to offer your service, check out our extensive video tutorial:

Check out the video on creating memberships (plus an overview and setup)

How to Begin an Handyman company using WordPress (In Four Steps)

Now that you know the value of the benefits of a WordPress website could benefit the business of your handyman it's likely that you're eager to start one. We'll start at the top with the how-to!

Step 1: Consider Narrowing Your Niche

If you're interested in doing this, or would like to do, start with considering your skill set. This will allow you to determine which services you want to offer.

While you might be acquainted with many trades but it is more lucrative to concentrateyour offerings.

Instead of being an all-purpose handyman, you might want to focus more on plumbing, HVAC and electrical problems. Then, you can reduce your scope even more. A carpenter, for instance, might build or repair custom decks:

Furthermore, you may earn a higher income by working as a trade expert. In most cases, clients are prepared to spend more money for professional services.

Step 2: Design the WordPress website.

Once you've got your niche and you've decided to create your own website. In addition, there's no better tool than WordPressfor the creation of websites.

When you purchase the plan the host is likely to install WordPress in a way that is automatic. Your host will also send the instructions for how to sign into the new website.

TIP: If you'd like to create your WordPress site up for yourself, you can check out the WordPress beginner's guide in the following section. WordPress is well-known as a user-friendly platform, so it should not be difficult particularly with this tutorial at your disposal.

Ultimate FREE Guide How to Design A Website by 2022 Step-by-Step Guide

Once you've created your WordPress site up and running, visit Themes > Appearance > Create New to start customizing the design of your website.

There, you will find the thousands of free WordPress themes. To narrow down your options it is possible to use an E-commerce filter.

In the results, look for designs that best fit your services. It will be awe-inspiring to see the number of amazing, no-cost templates are out there.

WordPress themes allow it to be very simpleto create an amazing, beautiful, professional-looking web page.

Elements like buttons, navigation menus, search field and more have been pre-coded. Simply add the information you want, and you're all set.

Step 3. Make Your Service More Identifiable

To get online users to book appointments with you, you'll need to build a page for your services page. The purpose of this page is to help your customers comprehend:

  • Your experience level
  • Your qualifications
  • What are the services you provide

CTA is a CTA is typically generally a button which calls users to do an step, such as:

  • Please contact us.
  • Make an appointment
  • Download some thing
  • ...and so on

Once you have installed the Simply Calendar Appointments plugin, clients can start booking open time slots based on your availability:

The tool for scheduling can save you time-consuming messages and calls between you and your customers.

Step 4. Create Content for Members Only

watch >> how to install on wordpress (june 2022)

Once installed, go to > > Memberships New:

Include a description for the membership, and then set the price for the membership. If you'd like to add an paywall, you must you select the One-time option as the payment type.:

Under the Membership Options Under Membership Options, you are able to include thank-you notes and welcome emails for new members. You can also customize the payment methods:

You'll then need establish rules for the content you pay for. To understand how you can do this, watch our Rules video tutorial:

Watch >> PROTECTING YOUR Website's Content: How to Use Rules

A paywall typically gives each viewer an small amount of views before prompting them to buy a membership.

To activate this feature Go to > Settings > General and then select Enable PayWall:

Finally, you should select the amount of times that a user is able to access information before the paywall is activated. Once you've saved these modifications then you'll be able earn money through the handyman-style tutorials you've created!

To find out more about paywalls that have a limit on pageviews, watch the video below:

WATch >> what is the best way to let free pageviews front of your paywall

Others paywalls employ what's known as a "lead-in". This method is evident on sites like The New York Times as well as The Wall Street Journal.

For more information about lead-in paywalls and how to use them, visit this website:

Conclusion

As a handyman, starting a website is one of the best ways to grow your business. If visitors on the internet can quickly book your services, your customer base will begin to grow.

Additionally, you could use your site to start making passive revenue through selling premium content, selling online courses, or even engaging in affiliate marketing.

Here's how to build an easy-to-use business site using WordPress:

  1. Choose your niche.
  2. Create an WordPress site.
  3. Allow appointment booking using Simply Book Appointments.
cta character

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Take action today and watch your bottom line increase!