How Much to Charge for an online course. What You Should Be Educated About

Aug 6, 2022

 In the process of making an online course sooner or later, every creator needs to answer the question: how much will I be able to charge for an web-based course.

Course pricing it's something that must be done, and deciding on your pricing for your online training can bring a degree of anxiety. However, putting a price for your expertise doesn't need to be a daunting task.

We looked at the three most common prices for online classes to help choose the one that suits your needs best. At the end of this article, you'll be capable of deciding on the cost of your course that enables you to sell your courses and start your online courses with confidence.

We'll get straight into it...

 Two key factors that influence the pricing of online courses:

  • Prices of other online courses are available
  • Benefits of online courses

Market prices: What prices do other creators charge.

If you are deciding on the price to sell your online class, the primary factor you should make sure is that your price is in line with the current market. Also, you should check the prices of other authors for online course.

Infographic. Online course prices comparison table.

 This is the way creators set the price for their online courses:

  • $10-$50 for a first online course or a mini course.
  • From $100 starts a baseline for a full-length online course.
  • $200-$350 is a premium price for an online course that is high-quality.

The course creators' online prices generally range from a low price tag of $10 to a premium price of $350. To simplify the process, we'll leave out in the analysis the courses priced at $0 and the ones that are greater than $350.

However, before getting to the cost ranges, it is important to first discuss one of the major differences in the online courses platforms to ensure that you do not compare apples and oranges.

If you are comparing prices of your competitors on the market The most frequent mistake is not to look at the course's online placement. This is why it's answering the most basic question.

Which online course platform is used by the author to sell an online course; as a stand-alone system or shared platform?

If you offer your online course on an individual platform, you should be set much higher than the prices you see on platforms grouping thousands of creators.

There is no chance that making the cost at the same level as shared platforms is the best option for your business, as it's doubtful that you'll get more sales when compared to those platforms.

So this said should you choose to set your price higher that other course makers on the internet, you need to stay competitive. It means that you need to ensure that your business offers something that is unique and valuable to your customers.

As mentioned above, the online course pricing varies from the $10 mark to $350. What is the best way to understand this? While this information might look unclear now, there is a perfectly logical explanation why creators go for such various prices. We'll get into later.

The basic idea the reason is it's due to creators using a price-based strategy to set the price of their online courses. At the very least, they ought to be able to do so.

 What is the reason for value-based course pricing works

It is possible to place a value on the knowledge and skills. Valuation pricing is customer-focused pricing which means that creators are able to determine the price based on how much the customer thinks a product is worth.

In order to give you an idea, if you believe that your course is unique, high-value online course it is possible to charge more, and you should charge more than your competitors.

Perhaps you're thinking: "but there are so numerous courses available, so how is my online course unique?"

Although this isn't a strict rule however, if you're the creator of a course and share what you learned, your skills and experiences on your own during your existence, it's the only one of its kind. According to the saying, "Be yourself. There's no rivalry in doing what you do."

However, there are some known methods for improving the sales of online courses by increasing an online course's value. we'll be discussing later.

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  Calculate the profit of your online class  

Online classes are among the top business models available to digital business owners.

An online course that you launch can result in a flow of earnings and lots of fun. Knowing is power and establishing yourself as an expert in your niche is an excellent idea to be a part of the modern knowledge-based economy.

Selling online courses can start with a side-job and then allow you to earn a living, so the price choice needs to work well for you. All is well as long as it's lucrative for you and provides value to your target audience.

We're big fans of lucrative online courses here at CreativeMindClass This is why we've made it so simple for the creators to start their online courses that would bring an income of a solid amount.

  What payment options are available to creators?  

Online payments that are easy to make enable clients to make payments quickly online courses, which can help lower the barriers to entry.

  There are three primary payment options online that a creator is able to earn money using:  

  • Cardholders and credit cards. Visa, Mastercard, Apple Pay, Google Pay and more.
  • Bank debits and transfers. The debit card, or wire transfer.
  • Local payments. Supporting the well-known payment methods across the globe increases the conversion.

We are big advocates of accepting multiple payment methods online - it's why we make it easy for you to offer it to potential clients.

If you opt to make use of various payment methods in order to bill for online courses, we recommend adding the additional amount of 4% over the price of your online course.

Payment processor software typically charges between 3to 5% for transactions that require payment, so be sure to consider this when choosing the cost of the course to be sure it won't hurt the base.

For a business that is digital The point is that you shouldn't be restricted to just one payment option. There should be nothing that hinders you from going to the world if you can offer your customers a range of payment options and it's best to do it this way.

The decision to determine your cost is much more straightforward than you imagine..

We'll look at three different pricing models and discuss how the creators could have ended up choosing the cost for their online courses.

  Do you want to offer an online course for the first time? Start a mini-course for a low price.

If you're new to online classes, you may prefer a low price point and a mini course is a great opportunity to begin your online classes. Start with the cheapest price and increase your cost with time.

  Launching a mini course in a nutshell:  

  • Mini courses prices: $10-$50
  • Time duration: 30 minutes
  • Preparation effort: Low
  • Ideal for Beginners and side-hustle creators
  • Additional assets: No

  Create a mini course  

A mini course is often a short, 30min video course that you can sell at a lower cost. In particular, a mini course is described as less time-consuming than the full-length course, in addition, it usually doesn't include other resources, such as printables, so generally the time required to make.

Customers can be content with a small training course for a cost in the that ranges from $10 to $50. It also is a fantastic way to market your business for side hustle makers who do not want to spend long hours preparing the online courses.

Pricing online course table depending on vale. An infographic about a mini-course pricing.

If you are able to spend your time on multiple video recording sessions, perfect editing skills, or spend long hours making homework and worksheets It is recommended that you decide on the cost of your course at around $100, even if you're only taking the first class.

Value-based prices require taking into account how much effort you put into the online course. If you put in the effort and put in the effort, you should reflect that in your pricing.

  The base price you set is $100 for the full length online course. Never lower!

If you're planning to create a complete course We suggest the price range of 100-200 dollars. It doesn't matter if you are a first-time creator or you already have experience with online learning.

  Launching a full-length course in a nutshell:  

  • Full-length courses prices: $100-$200
  • Time duration: 120-180 minutes
  • Preparation effort: Medium
  • Ideal for Beginning creators, experienced designers
  • Additional assets: Includes printables

Time spent recording, editing and preparing printables needs to pay for itself, therefore if you are planning to market a full-length course below $100, ask you a question: what's the reason? Perhaps you don't have a good answer.

Pricing online course table depending on value. An infographic about a full-length course pricing.

  It's OK to charge high prices!  

Costing high, for example, let's say $100 and more, might feel intimidating.

For creators who want to charge more is essential to know the profitability of online course pricing and course value.

  Enhance the value of your course. Go ahead and charge $350 for a high-value course.

If you feel like spending longer on creating courses and preparing additional assets it is a good idea to consider creating an online course that is high-value and for a high price.

  A high-value course is launched in a nutshell:  

  • High-value courses prices: $200-$350
  • Time duration: 120-180 minutes
  • Preparation effort: High
  • Perfect for: Creators who bring their own unique value
  • Additional materials: Includes printables, attachments, and exercises.
Pricing online course table depending on value. An infographic about a premium course pricing.

  Here is how to enhance the value of your online course even further:  

  • Create upgrade material. Provide additional learning materials as an upgrade.
  • Give feedback. In other words - care if your students actually learn. Participate in their process of learning.
  • Create a community. Get involved in your student's learning process as well as interacting with them can make you an industry-leading teacher.
  • Increase the quality of the video production. There is always an opportunity to improve your videos, better lighting and sound is crucial for enhancing the overall quality of your videos, and this pays off!
  • Become a mentor. Learn by sharing your personal knowledge with your pupils.

We at CreativeMindClass, we offer an variety of options which help increase the worth of your online class massively and makes it possible to provide premium prices.

How to increase an online course value infographic. Bullet points.

  How many courses do authors typically provide?  

Value-based pricing models assume that the lower the price that your class is, the lesser time you'll need to put into creating it. So you can offer multiple mini courses for $20 or one high-value course for $350. However, how much will you require to invest to earn 1k from your online class?

It is generally accepted that the lower the cost of the course then you must convince more people to buy the course, which means you must have to spend more time on marketing while the more expensive the price of your course will require you to convince less people. This means it is less work to promotion.

Low course prices are coming with their challenges, and in general it's not an ideal long-term business solution for a creator. The earlier you raise your prices for courses and the higher the sustainability of your online business.

Start your first sale immediately if you can.

If you've ever attempted to market something and you've heard about the feeling of hearing "no" is not uncommon but it is painful in the beginning. However, you may also be aware that a business owner becomes resistant to hearing "no" very fast. After a while and a while, you'll hear "yeses" and the deals start coming, making all things sweet and worth.

You should hear the first "yes" and you can make your first sale between two and four weeks following the course launch with the intentional and ongoing promotions. To make your first sale the earliest possible time it is possible to pre-sell your course online.

  Pre-sell How do you sell your very first online course quickly.  

  • The course you are selling online can be pre-sold. In principle, pre-selling lets you begin marketing your course even before you create it.
  • Provide a significant discounted. You're offering your customers an idea, a prototype of your online course, and in return an special discount.
  • Connect with your clients early on. When you pre-sell the online courses, you don't just get paid in advance, but also get in touch with your customers creating valuable prospects for your in the future.

Selling an online course prior to its launch is something that course creators make to guarantee the success of a full-length online course. Earned money can be invested in, for example equipment needed for the production of your course.

Later on, you'll sell the course at a fully-priced price, making it an attractive offer for first-time students to jump on.

  Validate the course's value to your target public  

If you are deciding on the price of your online course, the best method of proving the value of your course is to speak to your audience or try to convince them to purchase it.

Connecting with your students on social media regarding your online course could do amazing things.

Feedback is valuable regarding your online course concepts program to enhance the quality of your course. There is a wealth of information and are able to make it interesting for your students with your announcements leading up to the online course's launch.

  Premium pricing is available to everyone?  

Truth is that:

Setting your online course price at a premium level is something every person would love to do, but just a handful of dare. It is helpful to be comfortable with your price as, after all you're the person who will be promoting it.

Regular promotion can increase sales. The price of premiums could decrease the price.

When you consider the perceived value of online courses and price match is equal, you've hit the sweet place. The good news is that they are both in your power zone.

Choose the price that works with you and is a reflection of the worth of your program.

  If you remove only one thing...  

If you're looking to learn only one aspect away from the cost of an online course here's our top recommendation.

Design a course that is full length and price it at 100 dollars. In the future, be imaginative in how you enhance the value of your online course and go for premium pricing of $250. If you don't feel enough to offer a complete course, don't fret, you can start a small course and price it at $20.

You can launch your mini-course, full-length course or an extremely valuable course on CreativeMindClass.

As you can see, improving the quality of the online courses you take is a base for increasing the price big time, so it's something worth putting in the effort.

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