How do you Price Your Ebook in 2022 [Free Ebook Pricing Calculator] -
Last updated: 13th October, 2022
And while knowing what to charge for your ebook is not an easy thing to do, it's not an impossible one either. There are multiple questions that could help determine your ebook's pricing strategy. Pricing your book can be reduced to a few key methods.
Whether you choose to host your ebook on your own website (earn more revenue) or even on Amazon in the form of KDP Select as a Kindle ebook will also play a role on the price you list. If you're just beginning to learn about self-publishing, don't fret and we'll provide the free eBook pricing calculator within this post for you to price your book for the highest rates of royalty.
In this article We'll show you how to cost your book in 2022.
Ten Questions to Ask Before pricing your Ebook
The ideal list price for an individual book is contingent on a variety of factors. considering these ten questions first will help put you in the right track.emaining at or above the 70% royalty bracket."
1. What's your objective?
"My pricing method is based on several factors however, in general I think about it through the eyes of 'What's my goal? '" said USA Today bestselling writer Elle Cross. "Do you want to boost my revenues or do I wish to increase my readership?"
If you have a goal in mind then you'll be able to price your book accordingly. For example, if you want to increase your readership or get readers hooked on your series You'll need to set the price of your ebook at a low price like $0.99, to entice customers to buy.
2. What do similar books sell for?
Take a look at how the prices of similar ebooks compare and be as precise as possible.
First, consider genre. Highly researched nonfiction books often cost more than a children's book such as. Certain types of genres, like romance, are additionally much more likely to become self-published, which means there's plenty of competition, and an established pricing band.
"For self-published romances the price can variation of $2.99 up to $6.99," said romance author Sarah Bale. "I typically settle somewhere in the middle , which is $3.99 to $4.99 according to the book's length. In the case of novellas, I charge $2.99 and $0.99 for magnets to readers (works you give away for gratis in exchange for subscribing to your mailing list, for example)."
Don't judge a book's the genre by itself. Take into consideration the length of other books and format, as well as what kind of author the writer is. For example, a full-length novel will typically cost more than a novella, a high-quality illustrated book might cost more than one that's only text. Likewise, the author who has a few books to their name may offer a more attractive price that a new author.
Take into consideration how the book was published, as well. The self-published book isn't likely sell for the same amount when compared to a book that's edited, produced and marketed by Penguin Random House, for example.
"I look at what other books in the market are priced at to get an initial idea," said author Debbie Burns. " Then I recommend paying close attention to the numbers. What is the maximum you can go before the increased cost does not compensate for the decline in buyers?"
Ask yourself what price you'd prefer to spend for this book, and then answer it with honesty.
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3. Where will you sell your book?
Take a look at how other authors have priced their books for the platform you'll use.
Additionally, you should research subscription or program are available to you like the Amazon's Kindle Unlimited since this can impact the price of your eBook.
"I compose in particular romance subgenres that do well being enrolled in KDP Select/Kindle Unlimited," Cross said. "Comparable books in my genre are usually $3.99-4.99. A few titles are $2.99 however, they are usually the first book of a set. $2.99 is the cheapest price I am able to set the price of my book, while staying within the 70% royalty range."
4. How big is your following?
You should think about the reader you want to target, as well as your personal reading habits.
If you're publishing one that's a novel, competing with hundreds of self-published novels for a large audience, you'll want to set your price affordable. However, if your ebook is targeted at an audience that is specialized -- say, how-to-guide for launching a specific type of business -- there may be fewer readers; however, they're likely to pay a higher price to get the exact information they require.
Consider your personal readership also. Are you able to access an email list of people who are eagerly waiting for the release of your book? Are you aware of who could be marketed to? If you do, your eBook will likely fetch a higher price. However, if you're a new author whose only guaranteed reader is your spouse or mother, opt for a lower priceto draw in new readers.
Do you also have an author's website? Your platform is basically your capacity to promote your book simply based on who you are or whom you're able to connect with.
Are you well-known in your area? Do you have thousands of followers on social media? If you're on a platform, you have a built-in audience to sell to, so you can price your book higher due to the fact that your followers are ready to pay for the book.
5. Do you need flexibility in pricing?
If you're planning to sell the price of your book, or even offer it as part of any promotions, you must not to make it appear at a price that is too low. For example, if you set the price at $0.99 but then later offer it at 50% off does not increase the cost. desirable.
One of the benefits of pricing on ebooks is the fact that it's subject to change. It's simple to test and determine what price is best for you. Therefore, you should consider setting a higher amount that will allow you to lower the cost of the publication.
6. What percentage of royalties are there?
Amazon's books Amazon have different royalty rates, depending on their price. You can choose between 35% on books priced between $2.99 and over $9.99. The books that are priced between $2.99 to $9.99 usually receive a 70% royalty, with the exception of books that are in the public domain. In this the book will be subject to 35% of the royalty.
However, if you find these percentages to be too high, you may sell your book on . On , you'll only need to pay a 5% transaction fee, per ebook sold. But, you are able to sell additional digital goods, such as online courses, downloadables, cheat sheets as well as other items when you sell your eBook. This means that you are able to advertise more than your ebook, when selling your ebook on platforms like while earning more per purchase.
7. What's your niche's size?
As you determine the prices for your ebooks that you would like to establish, think about the size of your market. If, for instance, you write romance novels , and you have been reading a lot of KDP Select books on this area, then you could think that you can afford a less expensive cost for your ebook to receive an increase in total downloads.
If you're writing books on how to create landing pages for SaaS companies, you'll likely see lesser demand for that kind of ebook, so you could price your book on the higher end since it's hard to find content about that topic. There's a chance that you'll sell fewer books, however you'll make higher per sales.
8. How many followers or email subscribers are you able to count?
It is important to factor in the costs of promotion for your book into the price. Some authors will promote their books via Book tours, marketing or through influencer marketing that can rapidly add up by way of cost. It is possible to test methods for book promotion that are free.
Alternatively, you can build a personal brand. The more people you are able to make a short blog or email about your new print ebook or book as well, the lower your book promotion costs will result, which will enable you to make more money from royalty income profitably.
9. How unique is the content?
The less the Kindle cost for your ebook, it's more likely that your subject will be simple. If your goal is to price your ebook at the top end of the spectrum, you'll need to provide real-life experience, distinctive strategies, and resolve a problem that is burning. You can earn more money by making sure the information in the book is unique to any other book that has been read by people previously.
If you're planning to market an ebook, it's important to think about, "What is my unique value proposition?" If you're telling an original story, you should think of the many twists and turns you can share to keep your readers on feet. For authors who are sharing their knowledge and expertise, you might consider giving personal tales of the lessons you've learned which no other book talks about. Publishers love unique stories. Fortunately, everyone is a writer. Don't hesitate to share!
10. What do you bundle with the ebook?
Although pricing your ebook anywhere between 2.99 and 9.99 may seem a little low, consider having an upsell in your ebook to help you generate more general sales, which will go far beyond your book's price. As an example, within your ebook you might do calls-outs to cheat sheets, or templates that you sell through your website.
After you've completed your book, you may offer an online course you sell in which you explore ideas in greater detail. Keep in mind you'll want to provide compelling content in order so that your readers are excited to buy your online course with even additional strategies.
Book Pricing Methods for Consideration
Clearly, there's a lot to take into consideration when seeking the answer to the question, "How much should I offer my book for?" But here are three options that are popular among ebook writers.
Free
There are some instances when the ideal price to charge for your ebook is the price of $0.
- You're creating a readership.
- This is the very first book of the series you'll be using to entice readers.
- The giveaway is in return for reviews.
$0.99
Pricing your ebook at less than a dollar is an affordable price that'll still bring in some income. This approach to pricing ebooks can be particularly effective when it comes to the following circumstances.
- It's being made available at 99 cents, which is a short period of time in order to put it on a bestseller list.
Pay what you want
The book's seller may set a minimum or average price, or they can let potential customers pay whatever they want to purchase the book, including getting it for free.
Offering your labor potentially for free is understandably difficult, but it can be profitable. Actually an survey found that more than 43% of buyers will pay higher than the minimum cost that is set by the vendor.
What are people paying to buy ebooks using the pay-what-you-want model? According to the data, the median price of ebooks that were sold through this model was $3.26 in the year 2019 and $4.43 by 2020.
Ebook Pricing Calculator
Another ebook pricing method is to locate an online calculator for pricing which helps you identify the various variables that go into determining an appropriate price. Fortunately, we've created one which you can download below to help you determine the ideal pricing for your eBook depending on the amount you'd like to earn and other factors.
Ebook Income Goal $
Estimated Cost of Ebook Creation $
Your Audience Size
The Expected Conversion Ratio (%)
Suggested Ebook Pricing
$ 0.00
FAQ
Does The Ebook Pricing Strategy Change Perceived Value?
The publishing industry is concerned about deciding on the best pricing method for your publication. Publishers can earn a lot of cash from books at a reasonable price. Keep in mind that there are often dedicated people at the publishers who think of all the financial angles of setting the right price, such as genre, platforms it sells on, author influence, and many other factors.
When you price your ebooks, think of everything that could impact its value. In other words, the more extensive the book , the greater its perceived value. The majority of people purchase books based on the cover or the title of the book, so employing a cover designer could increase the perceived value instead of designing your own. If you've got a huge number of followers or a large following, then your authority is likely to be viewed as having worth.
If your book's price is set at $60 the perceived worth will be higher than a $2.99 book. Also, you should consider every aspect that has a positive impact on perceived worth, and then set your price according to the value.
Do You Have the Ability to Rethink Your Ebook Pricing Method if It's Not Selling Good?
Pricing pages can be modified at any point. You don't need to set the price of your book in a specific way. If you notice your books have been priced excessively and they aren't selling You could lower your price point in order to draw new customers. The price you set can lower your 70% royalty rate down to a 35 percent on Amazon that's less money overall.
Do Ebooks Include Delivery Charges?
Unlike print books, ebooks typically don't have delivery costs. Most of the time, ebooks can be downloaded automatically to the Kindle device, your email address, or your app account.
It is possible that, based upon the size of your ebook and your price it, you may have to pay charges on a website such as Amazon. Amazon costs $0.15 per megabyte, if you price your KDP ebook between $2.99 to $9.99.
To avoid paying ebook shipping costs, make use of a service like where you'll only pay one charge per transaction. The cost is usually less than Amazon's royalties costs.
Explore the possibilities of Ebooks Pricing
It's clear that there's not a single correct solution to the question "How can I determine how much I should sell my book for?"
The great thing selling ebooks is the ability to easily change your price. This is why it's important to experiment with your pricing for ebooks and experiment with different prices to find which one is most effective for you.
However, as you test the various pricing options, bear your goals to your mind. If your goal is to maximize profit, then you'll need to determine what you can charge for your novel without experiencing an increase in sales. However, if you're building an audience, your bottom line isn't as important in the list of subscribers that you've built.