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How do I Make an Video Podcast? YouTube Podcasting 101

Jul 28, 2022

It's getting harder to come across a company who hasn't tried a form of podcasting. Podcasts are a great method to connect with your customers and drive traffic to your website. But, often they fall out of practice because of an absence of time or resources.

All you have for a podcast to get started is before you, making your own show is easier.

As per Edison Research, the number of people who listen to podcasts increased by 37.5 percent between 2017 and 2020 and is expected to keep growing over the coming 10 years. The number of people who listen to podcasts isn't the only factor expanding. The sheer amount of podcasts available on the market has grown dramatically over the last couple of years. There are currently 43 million episodes accessible on different platforms in January 20, 2021. In the event that you're considering starting your own podcast or podcast, the initial step must be to figure out how they can make impressions on listeners.

One easy way to achieve this is to use the video format to complement your audio-only podcast. Since only 17 percent of podcasters choosing to record videos in addition to the audio they are making, the creation of an engaging, visually appealing video podcast is a fast track to gaining the attention of listeners.

Let's get started.

What is a video podcast?

There are a variety of video podcasts are an ordinary podcast, with the media being video rather than audio. Podcasts that are video can be broadcast recorded or live, and can be as simple as an "fly in the air" video recorded in the procedure or use more visually appealing elements such as animated tales or storyboards.

Benefits of audio or video podcasts and drawbacks

In evaluating audio and video podcasts, it's important to take into consideration a variety of factors such as the purpose of your podcast and preferred platform. Video podcasts and audio podcasts each offer their own unique advantages as well as drawbacks.

One of the main benefits of an audio podcast is the convenience it offers to listeners. Listeners to audio podcasts are able to connect to them at any time and even listen while doing other activities like getting ready for a trip or to their exercise routine. Video podcasts demand that users be fully engaged with the material and therefore are not as popular relative to audio. In the end there are times when the hurdle to entry is yours -- viewers are inherently more active than audio users, due to the amount of attention needed for them to fully enjoy the contents. The reason for this is that videos guarantee that the attention of everyone will be focused on your web page!

There is no doubt that the process of making a video may be somewhat daunting for novices, but once you've got the appropriate equipment and the right software it's quite simple.

Video podcast software

Video podcast equipment

You can create a full video-based podcast on your PC, however there are other elements of equipment for video podcasts that will elevate your content to a new standard. We have put together the checklist of video-related equipment to prepare you for your project.

Video podcast equipment checklist:

  • High-definition camera, or multiple camerasA lot of podcasts utilize the multi-cam approach to capture their videos typically to capture multiple angles of an interview occurring inside the studio. Although it's not by any necessity necessary to have more than one camera, it does provide a fascinating video experience for viewers.
  • Extra microphone-- At the close of the session, the most important element in an audio podcast is the audio. If you want the finest audio quality, clearest and sharpest sound quality, using additional microphones is strongly recommended. External microphones are easy to install and can enhance the listening experience of your customers.

Many different kinds of video podcasts (and many excellent examples)

Interview with  the 'In-Studio'

The video-based podcast which is more of an "in-studio" interview is conducted inside an isolated room that can be shared by two or more persons. The studio that hosts the show could be a production studio that is professional or, in most cases, a 'DIY' home studio.

In the next section, we'll look at the way in which they utilized the in-studio audio podcast to engage the public in their own creation of content.

Talking heads

The most well-known forms of video podcasts, especially due to the growing dependence on electronic communication is the 'remote interview'. Remote interviews are when the hosts (or hosts) interviewing guests using video conference software. This kind of interview is ideal for hosts of podcasts as well as guests reside within different regions, because it allows a conversation to be conducted in the privacy of each participant's home. As the world has gone increasingly remote, these forms of podcasts are now becoming increasingly common. Podcasts that have a remote location and provide hosts with the ability to speak to people they might otherwise been unable to connect with. It has been an absolute pleasure to witness grow over the last few years.

Static image

Videos that contain only a static image are the least well-known of options. These are usually a basic podcast recording which is played on an image that is one or only animation that usually features their logo or the name of the company or podcast that is being played. Though static video podcasts can assist in reaching out to new audiences (on Youtube, , and other video platforms) however, they are not able to draw attention or engagement as the other options mentioned. However, they are an excellent entry point into the world of storytelling via images.

Footage + audio

The kind of podcast that includes spoken words that is overlayed on visual images, whether animated or live. Most of the time, they include an image of the topic being debated between the participants with stock footage as well as animated clips.

Above, we observe that the StoryCorps podcast uses animated video in order to demonstrate a podcast host's conversation with her father, who is also the host.

Internal video podcast

Example of an internal video podcast from

Internal video podcasts can be much like talks shows that are aimed at a huge corporate audience. Think: accounts managers team, sales teams, customer service teams, etc. For example, 's Technical Proof HTML1is the weekly program produced by sales engineers. The show discusses new product releases and technological deployments, and also tools to assist clients.

Internal video podcasts are an efficient method of connecting teams in a safe and safe channel. Therefore, if you're seeking innovative ways to communicate your team's knowledge, interact with remote members as well as to create communities that can help improve your company's image and its culture, then an internal podcast might be the best choice for your team.

The best way to make a video podcastwith a step-by-step guide

The procedure to start a video podcast is fairly simple after you've got your video podcasting equipment, software and the rest of the equipment. In this guide, we will outline the steps to get your video-based video podcast to be up and running.

1. Select the kind of podcast video you wish to make.

The format you choose to use for the content will be presented in boils down to what you want to achieve as well as the target audience you would like to connect with. It is comforting, however regardless of the format you select, it is fairly easy to switch to a different type of podcast anytime.

2. Make or film the footage you'd like to show off.

3. Edit the video and create a unique thumbnail.

4. Send us your videos.

Uploading your video content to hosting platforms is the last step in making sure your video is up and available on the web however it is just the first step with regards to the sharing and promotion of your content.

5. Make sure to share and promote your video.

The most successful video producers know that the path to success in today's digital age doesn't stop with uploading. To increase the reach of your video podcast the creator of content must use social media for amplification over a range of media. It allows users to easily post their videos to various social media sites and even incorporate the no-cost template to make videos in order to announce the launch of a new episode! Check it out below:

Do you want to get more advanced? Take your video podcast live

Lights, camera, podcast!

If you've been thinking of starting your own podcast, what's stopping you? If you have the right resources, skills, and knowledge, and also something you're passionate about, then creating a stunning video-based podcast is certainly possible.

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