Featured Client: Maria Killam -

Oct 20, 2022

The focus of this month's spotlight on customers includes Maria Killam: a decorator stylist, speaker, and educator, and true color expert well-known throughout the world.

When she was 30years old, Maria took the decision to end her job as a designer to launch a redesign business. She describes her superpower being the ability to understand colour and the ways it can create transformation. Following her experience with huge colors at an Benjamin Moore Paint Store, she started to see an interesting pattern of neutral undertones. This sparked the creation of her now-famous Killam Colour System.

After the flu pandemic in 2020 hit, Maria found herself limited in her options for furnishings and decor. Realizing that this problem was something that others who shop for home decor would run into Maria decided to write a blog about the rules and guidelines for buying online.

With the help of a WordPress site featuring , Maria was able to start her own course, which she calls Shop Online in Colour Confidence!

Take a look at this stunningly personalized WordPress site and feel attracted by Maria Killam's distinctive usage of .

An Engaging Homepage with Multiple CALL-TO-ACTION

Once you've reached the homepage of the site it's a gorgeously colored site that offers a myriad of options to learn or work with Maria. There's an email opt-in on the left side, and numerous places to browse her products and explore her classes.

Maria Killam website home page

Sell Courses, Courses and Products using a shopping Cart

Maria draws users to her store by displaying an "save my spot" as well as "join in the class" Call to Action button. Her website is a great illustration of WooCommerce plugin. When you go to the checkout, Maria explains all you'll receive in any of her classes, either live or online to empower future students to have confidence in the purchase.

Because Maria offers a variety of products, including ebooks , virtual events and even with her classes, WooCommerce integration can be a great solution. With this, she can provide a shopping cart experience that allows users to purchase classes and other items in one checkout experience.

Monetize Your Expertise with

Maria Killam uses to monetize her expertise which you could too! There's an array of ways to utilize on your site. What can you do to help you reach the educational goals of your business, employees or products?
     Want to take for a test drive? Experience it from a learner's or a course creator's perspective through our Demo for free.