10 Top OTT & Streaming Platform to 2022 (Pros & Cons Included)

Since the past couple of years, more and more users are opting to stream video through OTT platforms - with OTT market share expected to surpass $1 trillion in the next in the next decade. Because of the rise of OTT platforms, several OTT platforms are now more easily accessible more than ever.

This guide will take you on a an in-depth look at the top 10 OTT platforms for content creators by 2022. We'll also tell you everything you should learn about regarding features, prices and integrations.

First, let's review some OTT platform fundamentals...

What exactly is an OTT Platform?

The term itself is a reference to the devices that sit "over" the TV or cable box to access video and audio content. Content creators may utilize OTT to stream videos from websites or apps however, users typically have to pay to access the content on either a pay-per-view or subscribe (on-demand) basis.

Demand for OTT platforms

Take a look at the stats And it's evident that more people are switching over from traditional television for OTT streaming.

The number of OTT users in the US stands at eighty-two percent of consumers in comparison to 67% with a cable TV.

With the advent of smart TVs as well as streaming content on-demand from your sofa, OTT is now valued at more than 10 times the amount it was 2010. OTT subscription services more than doubled between 2017 and the year 2018, and content creators now earn more than 50% of their earnings by way of paid ads.

What are the best ways to select the ideal OTT platform for you

When evaluating an OTT platform, it is important to be looking for an all-inclusive tools for monetizing your video. As an example,'s OTT platform comes with features you need for building your business from start to finish, including:

• Dedicated support: Enterprise customers have access to an account manager and technical project manager (TPM), and Solutions Engineer.
• A comprehensive onboarding process: We can help you understand the various nuances involved in app submissions, along with the process of setting up an account for developers for app platforms, and providing documentation of your license's compliance.
• Internal experts: Transparency is key. Every task is handled by  an in-house team that is dedicated to serving all the needs of your company.

Also, if you're in search of an application that can serve as a base for continued development, ensure that it has:

• The ability to scale:That's a technical term that means it can handle an enormous amount of content and monetization needs than what you're starting with. Find a platform which can develop alongside and beyond your needs.
• Stability:Don't become a victim of your scrappy, early-stage OTT platform abruptly going out of business, and thereby abandoning you with no channel. Select a financially sound, well-established business.

We'll take a look at the top 10 OTT platforms to begin an online streaming company in 2002.

The 10 Most Popular OTT Streaming Services of 2022

 1. OTT

It is among the oldest and most popular OTT platforms currently available.

With more than 200 million people as well as teams and companies that are currently using the platform, it is perfect for content creators looking for a user-friendly platform for streaming videos to consumers.

's most exciting features include:

• Monetization Make money from live streaming, subscription sales, and pay-per-view shows
• Video APICustomize the video's content management system with 's API
• Content deliveryUse the internal server network to benefit from the global delivery of content and adaptive bitrate streaming

With the help of an API built into the platform and SDKs, content creators have the ability to stream video directly to smartphones, and do not have to worry to reduce downtime using the free migration feature. The platform also live streams video at 1080p, and uploading video is as easy using the batch upload feature through cloud storage services.

When the video is finished it is possible compressing it in order in order to speed up loading speeds after adding titles, descriptions as well as making the thumbnails more customizable. After that, you can broadcast the video to viewers using Ultra HD. Ultra HD.

and unlike many of the other OTT platforms on our list it doesn't require you to be a programmer or employ a team of tech experts to help handle the platform. It handles all the heavy lifting for you.

 Pros

• Upload data from cloud storage databases such as Google Drive, Dropbox, and FYP
• Earn money for content by monetizing it with paywalls as well as subscription plans.
• Modify the platform to reflect your company's logos, colors and style
• Incorporate live polls, crowd chats, Q&A and more into live streams
• A powerful CMS that allows you to upload your content from anywhere (including from a mobile device and cloud-based storage)
• that allows you to upload video via any device or cloud storage

 Cons

• Offers a suite of free video tools that may not be required by all companies.

Brands currently using:Splash, DHL, Wix, Deloitte, MailChimp, Samsung, Bleecker Street The Bleecker Street

 2. Wowza

Wowza can be described as an OTT solution for content creators who want to use a simple platform to stream live.

As Wowza is a Content Delivery Network (CDN), businesses can utilize the platform to alter the kind of experience they offer viewers. For example, content creators are able to alter playback settings as well as the quality of video and the networks they would like a stream to be viewable via the tool's dashboard.

The platform also has an extensive set of tools, resources, and APIs that can handle the demands of content once a business starts expanding.

 Pros

• Customizable HTML5 video player that is able to be embedded
• Video transcoding from the cloud for smooth live streaming
• White label branding

 Cons

• A complex setup for those who don't have the latest tech
• Extra charges for customer service

Integrations:
PHP, Fastly, WordPress

Brands currently making use of Wowza:
SpaceX, Facebook, Sony, Patriots

Pricing:
Pricing plans for Wowza start at $85/month.

 3. IBM Cloud Video

IBM Cloud Video is another alternative for companies looking to have a reliable OTT platform to stream high-definition, quality video to subscribers.

Much like the other platforms we included on our top 10, IBM Cloud Video has the option to monetize video content, and convert it easily without needing to know the code. The reason it made our top 10list, but, is the copyright function. IBM's enforcement program automatically removes plagiarism and copyright violations by detecting plagiarized content and terminating broadcasts with copyright violations.

This is a fantastic feature for streaming companies looking to make sure that all their content is legal and above board.

 Pros

• All devices are compatible that support smart TVs, which includes smart phones.
• More efficient streaming options due to multiple CDNs at different places
• Branding is customizable to match logos and styles

 Cons

• The reports of lags utilizing Data Transfer feature Data Transfer feature during peak time
• Analytics reports cannot be exported as CSV/Excel files
• It's one of IBM portfolio of products. It can take some training to be able to master.

Integrations:
Brandlive, Kissflow, Datom, Workspace ONE.

Brands currently using IBM Cloud Video:
Roland, Airbnb, BBC America, Sony.

Pricing:
The Silver pricing plan starts at $99/month.

 4. Brightcove

Brightcove is yet another OTT option to help you get started with video streaming.

Due to the tool's cost and its price, it's designed for medium and larger businesses and comes with an impressive suite of data analytics. Within the platform, content creators can track lead capture analytics, monitor the effectiveness of each video or even insert ads within live streams and video.

The inbuilt templates of Brightcove also permit firms to generate leads and easily optimize videos for SEO prior to uploading them to your website or live streamed.

 Pros

• API access via live streaming tools
• Built-in transcoding and analytics functions as well as inbuilt analytics.
• Features for lead capture and marketing that help in monetization

 Cons

• Customization of user permission and settings is restricted
• Analytics reports don't track unique video views
• No built-in conventions for naming

Integrations:
Google Analytics, HubSpot, Marketo, Uberflip, Rev.

Brands currently making use of Brightcove:
BBC Worldwide, Ford, Adobe, MasterClass, Johnson&Johnson.

Pricing:
Brightcove's pricing isn't transparent--you need to contact them to discuss a personalized pricing plan.

 5. Cleeng

The next item on our list is Cleeng, an OTT platform designed specifically to stream live sporting events and sports.

With big name sports companies including FIFA World Cup and HBO Boxing, Cleeng's platform has an array of features that make it super easy for organizations to create and host live, pay-per-view shows in just a few moments. Companies can also manage the security of their events by letting people log on through their preferred social networks (1-click registration on Facebook as well as Google) and restricting audiences only to certain geographic areas.

 Pros

• Paywall and authentication based on customer location and the ticket they choose
• Analytics reports track how much viewers spend on certain events.
• Accepts multiple currencies to help generate more revenue

 Cons

• Training videos are not available for all the first time customers.
• Incompatible not compatible with Chromebook or Linux Systems

Integrations:
Google, Facebook, Stripe, PayPal, Braintree.

Brands that are currently using Cleeng:
Optus Sport, Final Fantasy, SKY, CBC.

Pricing:
Pricing for Pay-as-You-Go begins at $0.79/user/month, with Enterprise plans as well.

 6. Muvi

Muvi is a specific OTT solution that is targeted towards enterprises that need an alternative to Netflix and Hulu.

It's one of the most expensive options in our top ten list, but that's because it's also an all-stack OTT solution. This means that audio and video files can be deployed across mobile, web, and TV ecosystems. Since Muvi provinces businesses equipped with the IT infrastructure necessary to release media, functions such as hosting, online videos players, and apps for mobile and TV are included in the deal.

 Pros

• White label branding and URL
• Ability to create Native Android or iOS apps for streaming
• Payment gateway integrations can help the monetization of content

 Cons

• No tutorials available to help to onboarding
• Lack of marketing functionality and lack of integration
• Costly compared to other OTT platforms

Integrations:
Stripe, PayPal, Zapier.

Brands currently making use of Muvi:
Sony, Intel, Nike, OnlyFans.

Pricing:
Pricing starts at $399/month and each plan comes with monthly costs starting at $299/month per application.

 7. Uscreen.tv

If you're in search of an OTT platform that streams for both smart phones and TVs, Uscreen could be a good option.

The system doesn't require a lot of time to start up. Uscreen advises a maximum onboarding time that is 60 days. And businesses can monetize streaming and videos easily using fixed price offers pay-per-view or subscription plans.

Like many tools on our list, Uscreen transforms the video content and streams them using 4K technology providing viewers with a superior viewing experience. In order to make it more easy for businesses to create video content, Uscreen comes with customizable templates for editing and monetizing videos without having to hire an experienced editing team.

 Pros

• Quick onboarding helps businesses get started and up and running
• Customers are able to view content offline
• Push notifications in-app for improved marketing

 Cons

• Can't deploy on desktops or on-premise systems
• The interface can only be used with templates, unless you modify it with personalized programming

Integrations:
MailChimp, Drip, Zapier, Google Analytics, Facebook.

Brands currently employing Uscreen.tv:
Kweli TV, NBC Sports Camp, BBC, Revive.

Pricing:
Starts at $79/month.

 8. Dacast

If you're in search of an OTT platform to allow you to access China, check out Dacast. Chinese market, check out Dacast.

Live streaming platforms, which can handle on-demand content, offers businesses China access to playback as well as market access, something which is not available on every OTT platforms because of the restrictions placed on China's internet.

Incorporate it with other options such as CDNs, security, models for monetization, and live stream recording, and Dacast can be described as a program that ticks many boxes.

 Pros

• Unlimited viewers for live streams
• Multiple points of presence (PoPs) helps with the streaming of content across Mainland China
• Customized branding and white label

 Cons

• The absence of video editing tools and their integrations
• It isn't able to support split/multi-screen.
• No audio capture

Integrations:
Developer API

Brands currently employing Dacast:
Kelloggs, Cathay Pacific, Lenovo, The Weather Channel.

Pricing:
Pricing starts at $39/month and comes with 1000GB of monthly bandwidth.

 9. Setplex

Setplex is a complete OTT platform with inbuilt encoding or transcoding as well as billing options for companies looking to earn money for their content.

The platform checks a variety of boxes. Content creators can customize subscription plans and share media across multiple platforms, which include Android television, Apple TV, Smart TVs as mobile devices with a high speed.

Contrary to other services on our listing, Setplex supports on-cloud and the management of content on premises, which means it's geared towards more tech-heavy industries like telecom, cable, and sports companies.

 Pros

• Create custom interfaces for mobile and TV apps as well as
• Multi-CDN strategies to aid in worldwide content streaming
• Analytics in real-time track the viewing habits and also revenue

 Cons

• No editing tools
• Training costs are not included.
• There's no SDK supplied

Integrations:
API access

Brands making use of Setplex:
TVALB, MaxBet TV, SATTV, Fibranet Argentina.

Pricing:
Pricing depends on your needs--fill out an enquiry form for a customized price.

 10. Kaltura

Our final pick is Kaltura, an OTT software that is specialized in webinars, town halls as well as virtual classrooms.

This is not only ideal for businesses that are streaming meetings, pitching virtual conducting focus groups, it's great for education providers who require a place for online learning.

It's also open-source software which means that your information belongs to you, not the streaming platform, if you use it. However, this comes at a cost. Many features like the sharing of videos, social media, and bulk uploads aren't supported by the Kaltura platform.

 Pros

• Easily customizable with plugins for specific needs
• API access to customize
• Tags and metadata help to keep content organized

 Cons

• Doesn't have closed caption support.
• There are no brand overlay tools
• Lack of social sharing options

Integrations:
Blackboard, Canvas, Moodle, Sakai, IBM.

Brands employing Kaltura:
SAP, Bosch, AT&T, Oracle.

Pricing:
Prices are based on the needs of your business. Find details here.